A greeting for new users, and 19d without the extra tap
21a fixes the greeting in 19c. 21b and 21c keep the look of 19d but skip the welcome step, so login takes one screen.
21a19c, first visit vs returning
Same 19c layout. On a device that has never logged in, the heading is neutral. Once Crest remembers the email, it greets the person by name and shows a "Not you?" link. The tagline stays in both.
FIRST VISIT
9:41●●● ◔
Crest
Clarity starts here.
What gets measured gets managed.
Email
name@example.com
Password
••••••••
Forgot password?
Log in
No access yet? Request access
RETURNING
9:41●●● ◔
Crest
Welcome back, Dewi.
What gets measured gets managed. Not you?
Email
dewi@example.com
Password
••••••••
Forgot password?
Log in
No access yet? Request access
21b19d look, no extra tap
The calm 19d presentation (large centered mark, wordmark and tagline), with the form directly below. No welcome step and no sheet: you land and type.
9:41●●● ◔
Crest
What gets measured gets managed.
Emailname@example.com
Password••••••••
Forgot password?
Log in
No access yet? Request access
21c19d look, sheet always open
Keeps the 19d sheet shape, but the sheet is open from the start (no dimming, no welcome step). The brand sits in the top half, and the form is already there.
9:41●●● ◔
Crest
What gets measured gets managed.
Emailname@example.com
Password••••••••
Forgot password?
Log in
No access yet? Request access
Round 20 · Refining 19b
Why the current login feels off, and three fixes
In the current version:1. The logo floats in the upper-middle of the band, with a big empty green area under it that isn't doing anything.2. The form hugs the top of the sheet, leaving a large dead gap before "Request access".3. The "Log in" heading repeats the button label.4. The button is grey (disabled), so the screen has no clear focal point.Each option below fixes all four, in a different way.
20aAnchored
The brand sits at the bottom of the green band, just above the sheet, so nothing floats. The form sits low, in thumb reach, with no extra "Log in" heading; the button already says it.
9:41●●● ◔
Crest
What gets measured gets managed.
Email
dewi@example.com
Password
••••••••
Forgot password?
Log in
No access yet? Request access
20bOne centered group
A shorter band with the lockup centered in it. Heading, fields, button and footer stay together as one group, so there's no dead gap in the middle.
9:41●●● ◔
Crest
What gets measured gets managed.
Welcome back
Emaildewi@example.com
Password••••••••
Forgot password?
Log in
No access yet? Request access
20cTall band, compact sheet
The green band takes most of the screen, with the brand at its optical center. A compact sheet at the bottom holds the form. The most "brand-forward" option; it feels like a premium card.
9:41●●● ◔
Crest
What gets measured gets managed.
Emaildewi@example.com
Password••••••••
Remember meForgot password?
Log in
No access yet? Request access
Round 19 · Login screen
Four login layouts
All use the locked 18a logo and the tagline. They differ in where the brand sits, how big it is, and whether the form shows right away.
19aCentered brand
The brand sits centered in the top half, and the form and button collect at the bottom, within thumb reach. Balanced and familiar.
9:41●●● ◔
Crest
What gets measured gets managed.
Emaildewi@example.com
Password••••••••
Forgot password?
Log in
No access yet? Request access
19bBrand band
A deep green panel carries the logo and tagline, and the form sits on a light sheet below it. The strongest brand moment, and still conservative.
9:41●●● ◔
Crest
What gets measured gets managed.
Log in
Email
dewi@example.com
Password
••••••••
Forgot password?
Log in
No access yet? Request access
19cWelcome back
A small lockup at the top left, then a large "Welcome back" heading. The tagline drops to a quiet line. Clean and editorial, like the rest of the app.
9:41●●● ◔
Crest
Welcome back, Dewi.
What gets measured gets managed.
Email
dewi@example.com
Password
••••••••
Forgot password?
Log in
No access yet? Request access
19dWelcome + sheet
The first screen is brand only, with two buttons. Tapping Log in slides the form up as a sheet over it. The calmest first impression, at the cost of one extra tap.